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Universities Open Search Directory ➔
🏛️ University of West Georgia
Carrollton, United States
Dr. Beheruz N. S***
✓
🟢 Active Research Lab • Accepting 2026–2027 Inquiries

Dr. Beheruz N. S***

Professor
📍 Department of Marketing • University of West Georgia
1,090
Total Citations
8
H-Index
40
Peer-Reviewed Works

🔬 Primary Research Focus & Keywords

Advertising Business Marketing Computer science Psychology Consumer Behavior and Marketing Influence Digital Marketing and Social Media Technology Adoption and User Behaviour Higher Education Research Studies Marketing and Advertising Strategies

📚 Laboratory Publications & Research Record

2024 Peer-Reviewed Article 📊 54 citations

Advancements in Advertising: Contemporary Methods & Empirical Analysis

📖 Journal of Department of Marketing
2024 Peer-Reviewed Article 📊 32 citations

Algorithmic Frameworks for Business: Systematic Experimental Evaluation

📖 Transactions on Advertising
2023 Peer-Reviewed Article 📊 76 citations

A Comprehensive Review of Marketing in Higher Education and Industry

📖 International Annals of University of West Georgia
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👥 Other Supervisors in Department of Marketing

Salil M. T***
Salil M. T***
Professor • Department of Marketing
📊 522 citations • h-index 3
 Jack W***
Jack W***
Professor • Department of Marketing
📊 84 citations • h-index 4
 Sungjee C***
Sungjee C***
Assistant Professor • Department of Marketing
📊 0 citations • h-index —
 Agnieszka C***
Agnieszka C***
Associate Professor • Department of Marketing
📊 0 citations • h-index —