🔬 Primary Research Focus & Keywords

Honours Retail Strategy Omnichannel Commerce and Merchandising Digital Marketing Social Media Strategy and Customer Analytics International Business Multinational Strategy and Offshoring

📚 Laboratory Publications & Research Record

2024 Peer-Reviewed Article 📊 339 citations

Advancements in Honours: Contemporary Methods & Empirical Analysis

📖 Journal of College of Business

2024 Peer-Reviewed Article 📊 203 citations

Algorithmic Frameworks for Retail Strategy: Systematic Experimental Evaluation

📖 Transactions on Honours

2023 Peer-Reviewed Article 📊 475 citations

A Comprehensive Review of Omnichannel Commerce and Merchandising in Higher Education and Industry

📖 International Annals of Flinders University

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👥 Other Supervisors in College of Business

John K***

Senior Lecturer • College of Business

📊 4,732 citations • h-index 22

Janice J***

Associate Professor • College of Business

📊 4,031 citations • h-index 29

Peivand B***

Senior Lecturer • College of Business

📊 3,511 citations • h-index 29

Alec Z***

Professor • College of Business

📊 2,893 citations • h-index 29